Roc Nation Sports is now official. The partnership between Jay-Z flagship company, Roc Nation and CAA, has went down today to form Roc Nation Sports. The first client for the new company is none other than NY Yankees second baseman Robinson Cano.
Jigga has taken his brand to new heights with this move. Now as a sports agency he can manage the careers of athletes just as he does with artist. This is a tremendous leap for the New York native, but it may cost him. It’s said, if he takes Roc Nation Sports on as a full fledged sports agency then he’ll have to relinquish his ownership in Brooklyn Nets.
Sometimes you have to take one step back to make two steps forward!
“Because of my love of sports, it was a natural progression to form a company where we can help top athletes in various sports the same way we have been helping artists in the music industry for years.”
“At this point in my career, I am ready to take a more active role in my endeavors on and off the field. I am confident that the pairing of Roc Nation Sports and CAA Sports will be essential in helping me accomplish my short- and long-term goals. I am making this important decision now so I can keep my focus on helping the Yankees succeed in 2013, while minimizing any distractions for me and my teammates.”